UX Menu

Developed a UX Menu an open-source space. The UX Menu is a list of activities for different phases of the human-centered design process. The intent of this UX Menu is to engage the team to add to the process and foster deep collaboration.

UX Brief/Kickoff

  1. What is the main goal a feature should enable the user to accomplish? What should the user know within 3–5 seconds of being on this page?

  2. What are secondary goals if any? If so, what are they? 2 secondary goals

  3. What is business, CX and UX goals?

  4. Are we aligned with assumptions?

  5. What is our timeline?

Discovery

Questions

  1. What problem is being solved?

  1. What are the business goals?

  2. Who are the users of this feature/product?

  3. What are the user goals?

  4. What relevant data is available?

  5. What will success look like?

  6. How will success be measured?

  7. What are the technical limitations?

  8. What is the root cause?

  9. What do our competitors do?

  10. What is our research plan?

Activities

  • Conduct stakeholder interviews

  • Align on objectives, goals, KPIs, personas, and scenario

  • Create a minimal persona (proto-persona)

  • Create high-level scenarios

  • Document the current experience

  • Capture research questions

  •  Conduct research

    • Ethnographic interviews, contextual inquiry

    • Competitive/comparative analysis

  • Gather & synthesize research, identify user needs, goals, etc.

  • Facilitate user-centered workshops

  • Establish conceptual UX direction

  • Document requirements

Design

Questions

  1. What solves the problem we defined in Discovery and Synthesis?

  2. How can we efficiently collaborate on possible solutions?

  3. What are the technical constraints?

  4. How can we validate possible solutions?

  5. What can be optimized?

Activities

  •  Screen-flows with detailed scenario

  •  Refine / revise requirements

  •  Understand technical constraints

  •  Facilitate UX working sessions

  •  Define user flows & features

  •  Define information architecture

  •  Create wireframes Review w/ relevant stakeholders

  •  Capture additional requirements, user scenarios, and constraints

  •  Work with UI to create hifi mocks, motion targets, etc.

  •  Document final solution

  •  Print out

  •  Modify scope and project plan as needed

Validate

Questions

  1. Does the design solve the problem?

Activities

  •   Prototype

  •  Test possible solutions with users

  •  Generate research report

Build

Questions

  1. How can we provide engineering what they need to build?

  2. How can we ensure consistency with design?

  3. How can we ensure KPIs are trackable?

Activities

  •   Develop prototypes

  •  Review designs with engineering

  •  Review builds to ensure consistency

  •  Negotiate compromises w/ dev as needed

  •  Work with analytics & engineering to ensure appropriate tracking for KPIs Work with

  •  QA to identify bugs

Refine

Questions

  1. How can we track performance against KPIs?

  2. How can we identify opportunities for optimization?

  3. How can we validate refinements?

Activities

  •   Monitor performance against original goals and KPIs using analytics

  •  Identify opportunities for optimization

  •  Create testable variants

  •  User test variants A/B test variants

  •  Intercept Surveys

  •  Refine designs & update build